Proof of Concepts with AI

Build working demos before committing engineering resources. AI has collapsed the cost of PoCs dramatically — from Figma flows to website analysis to functional mini-apps that get stakeholder alignment fast.

Step 1 of 5 · Read the lesson

PoC as a PM superpower

A clickable prototype kills 10 meetings. Tangible > slides for alignment. AI made the cost of "tangible" near-zero.

Analyzing existing surfaces

Drop a screenshot or URL into Claude. Ask for a CRO audit, copy improvements, A/B hypotheses. Compare to your instincts to find your unique signal.

Functional demos in an hour

HTML or React prototypes via Claude / v0 / Lovable. Aim for "convincing enough to provoke real reactions" — not pixel-perfect.

Show don't tell

Frame every PoC as a hypothesis, not a commitment. "Here's what it could look like — what does this make you want to change?"

Next step · 2 of 5

Prompts — Copy the prompts